Autoproyecto kicked off its auto show season coverage from  International Motor Show Germany (IAA) in Frankfurt with a feature on NBC Telemundo’s Un Nuevo Dia morning news show.
This year’s (IAA) showcased innovations in mobility and especially automotive electrification. The news segment by Javier Mota, Features Editor and NACTOY Juror, had a duration of 1:30 minutes. In the segment, he highlighted the expansion of technology and singled out Mercedes-Benz for their electric Vision EQS concept.
“This concept has all the latest technology like autonomous driving capabilities, but it shows the new trend of the growing focus on interior appointments,” said Javier Mota. “Very soon, we will be able to relax and enjoy our journey in the vehicle’s attractive and comfortable cabin, while not having to worry about the task of driving.”
Stay tuned for more coverage from the various international auto shows from now through April.
Autoproyecto is committed to remain a top automotive news source but it is also evolving to bring more resources for in-market shoppers. Their recently redesigned website has a streamlined navigation menu and new in-market features like a vehicle search module, improved brand retention pages and all-new in-depth vehicle description pages.
NBC Telemundo is a world-class media company, an industry leader in the production and distribution of high-quality Spanish content across multiple platforms for Hispanics, reaching 94% of the Hispanic viewers in the United States in 210 markets across 17 home stations and 57 open TV affiliates.  Un Nuevo Dia, Telemundo’s morning news show, reaches more than 13 million households.