Buscar de contenido

Introduce palabras clave relacionadas con tu búsqueda. Por ejemplo: "Autos deportivos", "Consejos de mantenimiento", etc.

Hispanics Hesitate to Adopt EV's When They Don't See How it fits into a daily life. We Create Culturally Relevant Content that Boost Awareness and Purchase Intent!

Need to Increase in Consideration, Purchase Intent, Brand Favorability, and recommendation?

Hispanics drive 68% of U.S. automotive market growth and represent 25% of all vehicle purchases. Yet, the adoption of electric vehicles in this market lags due to misconceptions and lack of culturally relevant messaging.

Increase Sales with Hispanics NOW!

Thinknow logo
Toyota logo
Kia logo
Kantar logo
Chevrolet logo

Get Hispanics Interested in your EV's by Transforming EV Perceptions

Create culturally relevant in-language content that revolutionizes EV perceptions among the Hispanic audiences. Content that is in-language, educational, relatable, and aligned with the values and aspirations of the Hispanic community.

Real World Impact: Autoproyecto Changes EV Perception

89%

Said Autoproyecto’s content changed the perception of electric vehicles

91%

Said they would buy an electric vehicle after viewing Autoproyecto’s content

Other Brands Cannot Deliver the Results You Want!

A recent KIA EV9 x Autoproyecto Brand Study showed that after users consumed the culturally relevant content saw:

  • Awareness Growth: Increase model awareness by 13X (1,300%).
  • Brand Awareness: 5X increase after seeing Autoproyecto's content.
  • Enhanced Favorability: EV brand favorability rose by 98%.
  • Purchase Intent: Viewers were 3X more likely to purchase.
  • Cultural Resonance: 91% of respondents deemed the content highly relevant, while 95% felt it provided new and valuable insights.
  • EV Adoption: 91% said they would buy an EV after viewing the content.
  • Enhanced Perceptions: Autoproyecto's content enhanced EV perceptions for 89% of respondents.
  • Competitive Advantage: 28% increase in consideration, purchase intent, favorability, and recommendation over your competition!.

A Game-Changer for Hispanic Market Engagement

A recent KIA EV9 x Autoproyecto KANTAR Brand Study showed that Autoproyecto's content outperformed KANTAR benchmarks across all categories.

Partner with Autoproyecto to elevate your brand's presence in the Hispanic market. Together, we can drive awareness, purchase intent, and loyalty through culturally resonant content.

Increase Sales with Hispanics NOW!

Frequently Asked Questions

Yes, we include up to 5 key message points into the script.

We provide options for talent, all who are automotive authorities in the Hispanic market.

We provide a full creative deck that provides you options for talent, location, and wardrobe.

Yes, we provide the script and video for full approval.

We provide up to three changes.

A Brand Study is included with all programs. We currently work with ThinkNow, a certified minority-owned company.